In 1948, FURUNO introduced the world’s first Fish Finder

FURUNO has been at the leading edge of the best fish finding technology ever since. The company also develops and manufactures radar systems and navigational instruments.

Award-Winning Technology

In 1971, FURUNO won ‘Best Fish Finder Award’ from the NMEA. Since then, FURUNO has won annual awards in various categories every year. In fact, FURUNO has had the privilege of winning over 235 NMEA awards – more than any two other manufacturers combined.

Each year, the National Marine Electronics Association (NMEA), a US-based marine electronics trade organisation, recognises new products that feature the best in design, performance and reliability. The NMEA's mission is to contribute to development and popularization of the marine electronics industry.

The association also sets standards for electronic interfaces for navigation equipment, communication protocols and other aspects of marine electronics. NMEA members are comprised of NMEA-approved technicians, industry experts, dealers and distributors. Each votes for whom they believe should win the awards.

Manufacturer of the Year

In 2006, a new category for ‘Manufacturer of the Year – Support’ was added. FURUNO scooped up this prestigious title, an honour that FURUNO has been awarded nine times. Without doubt, these awards are testament to FURUNO’s reputation for innovation, excellence and reliability.

2020 Products of Excellence Awards - FURUNO Winners
- Radar—Furuno DRS4DNXT Solid-State Doppler
- NMEA 2000 Sensor—Furuno SCX20 High Precision Satellite Compass
- Fishfinder—Furuno DFF3D Multi-Beam 3D
- Commercial—Furuno FAR2228BB 25kW IMO Radar
- Marine Specialty—Furuno "Deep Impact" DI-FFAMP High-Power CHIRP Amplifier (tie)

FURUNO in New Zealand

In New Zealand, FURUNO is proudly imported and distributed by ENL. The enduring bond between FURUNO and ENL is reflected in FURUNO Global Corporation’s shareholding investment in ENL. FURUNO offers the best range of fish finding marine electronics available to help Kiwis make the most of their time on the water. Products also include radar, autopilots and NavNet.

The Snapper World Cup

FURUNO and ENL have a decades-long association with recreational fishing in New Zealand, supporting Kiwi fishing at a grass roots level. Each year, FURUNO and ENL, in conjunction with many of their dealers, are involved in numerous fishing tournaments around the country.

The most famous of these is the Snapper World Cup in which the Cup is awarded to the biggest snapper caught in NZ waters, with the winner earning a place in the Snapper World Hall of Fame. The tournament is one of the longest running in New Zealand, and the 2021/22 event is now open, Click here to find out more.


Need some help? Please contact the ENL Customer Care Team and we’ll get things sorted for you as quickly as we can.

Contact us



Click on 'Search Now' to find your nearest FURUNO ENL Dealer or contact us
Phone: +64 9 373 5595 | Email:

Search Now