Company Profile

Electronic Navigation Ltd (ENL) is New Zealand's premier Marine Electronics company.

Founded in 1945, ENL is a privately-owned company that has earned a solid reputation for genuine service, innovation and supply of quality marine electronic products, with over 72 years experience within the Marine industry.

As of October 2015 the company's main office is now located on Auckland's North Shore. We also have a branch in Nelson, at the top of the South Island to service the Southern Ocean fishing industry, and an extensive dealer network throughout the country (For more information on dealers near you, click on the "Find a Dealer" under the Dealers tab). More recently, ENL opened an office in Maldon, Essex, United Kingdom for EMEA sales and service.

ENL were accredited with ISO9001 in 2006 and continue to improve processes and procedures to maintain our high standard of service. From the most complex application for defence, commercial and superyacht use to a stand-alone fish finder for a trailer boat, ENL has the experience and expertise necessary to specify, supply, install and service quality marine electronics.

ENL employs a total of over 50 staff with marine capability and business experience, over half of which have some form of technical qualification from MSc through to NZCE as well as a number of ex-Navy members.

There are four key components to ENL's business operations:

  • Importing and distribution of marine electronics
  • Value added products & services to the NZ Commercial Fishing and Export markets
  • Systems integration with a focus on Superyachts
  • Technology development focusing on Niche markets.
  • Marine Electronics Importing and Distribution
    Through a comprehensive network of technical service dealers and recreational dealers, ENL excels at its traditional activity of providing nationwide distribution of marine electronics. This business has provided ENL with key competencies in:
    • Understanding customer requirements in diverse markets such as Sports Fishing, Commercial Fishing, Merchant Shipping and Recreational Boating.
    • Technical skills to service and support these markets.
    • An indepth knowledge of the technologies involved in the products ENL markets.
    • A comprehensive list of international contacts to keep ENL abreast with market trends and technology development.
    • As an importer distributor in New Zealand of multiple brands for seven decades, we have now taken our distribution capabilities to the global market with WASSP Multibeam Sonar.
    VALUE ADDED COMMERCIAL FISHING / EXPORTS: ENL supplies high value marine electronics into the fishing market and focuses on adding value to this market through highly skilled technical personnel. The experience of our people is evident at all levels from sales and installation through to commissioning and servicing of products. ENL's expertise is sought by the commercial fishing industry in New Zealand and international markets globally.
  • Systems Integration
    ENL is a key supplier to New Zealand's internationally renowned Superyacht industry. ENL provides customers with turnkey solutions incorporating entertainment systems, satellite and terrestrial communications, computer systems and networks, navigation systems and monitoring, and control systems. ENL can customise a solution for a 10m - 130m leisure or commercial vessel. Engineering resources are provided to design, install, commission and support these integrated systems. At any point in time, ENL is running over 7 major new build or refit projects. ENL's TECHNOLOGY INNOVATIONS: Over the past 72 years, ENL has been focused on providing customers with innovative technology solutions. Traditionally these solutions have been in the form of "system integration" - combining products from world leading manufacturers with ENL's "know-how" to optimise the technology for each customer. As demand grew for new solutions to traditional customer problems or needs, ENL initiated its own R&D team to develop innovative hardware and software solutions to meet these customer demands. All ENL innovations are:
    • Customer focused
    • Innovative product concept
    • Excellence in product design
    • Optimising performance to customer requirements
  • WASSP Multibeam Sonars
    ENL's own WASSP Multibeam Sonars have been developed to provide fishermen with a greater understanding of the fishing environment through the application of new Multibeam technology and advanced signal processing. WASSP will benefit both the Commercial Fishing and Sports Fishing markets with very detailed sea floor profiles and 3D location of fish schools. WASSP is manufactured by ENL in New Zealand under ISO9001/2000 certification, and is specifically designed to meet the unique requirements of our clients. WASSP is a 360 degree approach from research and development right through to design, build and installation that delivers a range of products which provide our clients with unique and innovative technology solutions. WASSP systems are designed, developed and tested to meet the rigorous demands around the world in:
    • The Commercial Fishing Industry - Trawlers, Seiners and Crayfishing
    • The Professional Marine Industry - Marine Surveyors, Exploration
    • Government Agencies - Marine Police, Maritime Safety
    • The Commercial Industry - Divers, Explorers
    • Hydrographic Survey